Riyadh – Mubasher: Sport Clubs Company has opened two new fitness centers in Buraydah, located in the Al Qassim region, as part of its ongoing strategic expansion across the Kingdom of Saudi Arabia.
The dual opening, which took place on Monday, 22 June 2026, introduces a dedicated men’s club under the Body Masters Premium brand and a women’s facility under the Body Motions brand.
These additions bring the company’s total operational network to 63 branches nationwide.
The new facilities are situated in the Al Rayan district of Buraydah, at the intersection of Al Bukhari Street and Mohammed bin Sirin Street.
The development occupies a total land area of approximately 8,000 square meters and includes 142 parking spaces to accommodate members. In terms of construction, the combined built-up area for both clubs reaches approximately 5,400 square meters.
Specifically, the Body Masters branch spans over 3,000 square meters, while the Body Motions branch exceeds 2,400 square meters.
According to the company’s disclosure, these branches are equipped with the latest sports technology and integrated facilities designed to align with the firm’s modern corporate identity and high operational standards.
The launch is intended to enhance the company’s geographical reach and improve its capacity to serve diverse customer segments within the region.
This expansion follows the closure of a previous Body Masters branch in Buraydah, representing a modernization and scaling up of the company’s presence in the city.
With these openings, Sport Clubs now operates 43 men’s branches under the Body Masters brand and 20 women’s branches under the Body Motions brand.
From a financial perspective, the company expects the operational impact of these two new locations to begin appearing in its financial results during the second quarter (Q2) of 2026. The move is a key component of a broader growth strategy aimed at strengthening the company’s market share in the Saudi fitness and wellness sector.
The company recently appointed Sara Abdulaziz Almodaimigh as a non-executive board member for the current board term, which ends on 25 September 2027.
