Mubasher: Nasdaq-listed Ericsson has named Majda Lahlou Kassi as its Vice President and Head in West Africa and Morocco, which became effective on 1 January 2024.
With nearly 25 years of experience at Ericsson, Kassi is set to lead the strategic direction and operational excellence of Ericsson’s business in the region, according to a press release.
The new official will provide Ericsson's customers with the latest advanced technologies that will boost connectivity and ultimately societies in the West African region.
She held various senior leadership roles in technology, sales, strategy, operations, and customer project delivery.
Before her current role, Kassi was the Head of Networks Solutions, as she led a team driving customers’ network evolutions across 13 countries in Ericsson West Africa, and Morocco.
Kassi commented on her appointment: "My focus is to support our customers, enabling their success while leveraging on our technology and services to drive Ericsson's growth in the region."
