ABC changes brand name to Bank ABC

Amman-Mubasher: Arab Banking Corporation (ABC) revamped its corporate identity and changed its brand name to Bank ABC to take effect on 15 June across the bank’s global network spanning 18 countries in the Middle East and North Africa, Europe, the Americas and Asia, according to a filing to Amman Stock Exchange (ASE).

Bank ABC chairman Saddek Omar El Kaber said that the rebrand marks a new era in the history of the bank, which celebrates its 35th anniversary this year, reported Bahrain News Agency.

The bank reported profits of BHD 25.26 million ($67 million) in the first quarter of 2015, compared to BHD 32.4 million ($86 million) during the same period of 2014.

Mubasher Contribution Time: 15-Jun-2015 07:23 (GMT)